In many instances, search engines can make or break a website. Search engine optimization (SEO), is a subset of marketing, the subject of much controversy and essential for most websites. The articles below cover some of my thoughts (and rants) on the matter.
Where is the beef? What does your data tell you? I'll get right to the meat of the issue: having access to stats for about a dozen or more sites - some tech related and some small businesses - I can say with a high degree of certainty... Read more »
This looks to be an interesting development, and perhaps supports the idea that Google does "get it", as the article also mentions that the e-mail claiming the software will work on Microsoft's Windows 2000 and XP platforms, Mac OS X 10.2,... Read more »
While following up some back links for a site today, I clicked on a google search and found a little surprise! What's it all about? Probably nothing? Maybe something? Does it have to do with those 'biw' values that have been popping... Read more »
Julian and his beautifully blue blog asks "Why link to index.php?". He also goes on to talk about to use or not to use www, which was discussed here not too long ago. He concludes that you need not bother linking to index.whatever, and... Read more »
Stickin' it to the big M$ Not much to say about this, except that I'm off to check it out. Google is really making it happen: first the search engine (remember that? ;-), then adwords and adsense, then gmail, and now desktop search.... Read more »
Updated on 19/08/2004 The following are two (of the many) little things that I've learnt over the years trolling the bounty of information that is WebmasterWorld. They're useful, and I've noticed that not everyone seems to... Read more »
I originally became aware of the issues surrounding trailing slashes in article #138 of Alistapart, "Slash Forward (Some URLs are Better Than Others)". Kyler Laird provides some additional information about trailing slashes. Inconsistencies... Read more »
I guess I posted just a bit early yesterday. For those who want to know a bit more about what the following user agent is all about, check out John Battelle's post WebFountain, the Long Version User-agent: http ://www.almaden.ibm.com/cs/crawlerHe... Read more »
Happenings This year was supposed to be a very big year in the world of search, with Yahoo! and Microsoft launching new search engine services. As we all know, MS backed off, but Yahoo! has launched full scale. Yahoo! While Yahoo!s new... Read more »